The Jenolan Caves is a majestic caves system that can be found in the Blue Mountaisn NSW. Sitting at the mouth of the caves is Jenolan House: a historic 120 year old precinct that has entertained travellers and adventurers when they come to experience the caves. In Caves House is a cafe, restaurant and restaurant, all of which are about to undergo a renovation.
Amico did a complete brand refresh for the first stage of the redevelopment project; Caves Café. The scope of the works included identity, menu design, way-finding, interior styling and visual merchandising, uniforms and packaging. The brand will be slowly rolled out in conjunction with the larger Caves House strategy, which we’re also involved with. Stay tuned for more examples of the Caves Café brand as they develop.